about
hey, i'm gab.
i'm a brand strategist
Before I came into strategy, I have always been a writer, an artist, and a performer, which is why I am so drawn to the creative process in advertising. My participation in the arts allows me to keep a close relationship with my designers and copywriters, speaking to them as a fellow creative to deliver thoughtful feedback. Breaking from agency tradition, I like to have a hands-on connection to the creative process — resulting in unmatched work, satisfied clients, and surpassed campaign goals.
But there’s a me outside of work. When I’m not knee-deep in a deck, you can find me nose-deep in a book, drinking the digital Kool-Aid at an at-home spin class, finally learning how to use my sewing machine, or awkwardly folding and refolding the Sunday Times.